Miami Living Magazine

Gloria & Emilio Estefan

Miami Living Magazine features the best Miami has to offer. Click on any magazine below and enjoy. You can download our free app on iTunes. Ideal for iPad and iPhone users.

Issue link:

Contents of this Issue


Page 78 of 179

EVENTS MIAMI LIVING 77 Don Q Rum will be providing the talented local music group, Afrobeta, incorporating a jazzy Latin/Hispanic flair to the event. Other bands will be announced as the event nears. Board Up will be post- produced and televised locally on Sun Sports and nationally on NBC's Universal Sports Network. In terms of locale, Miami is where the action sports and entertainment event got its start. Home to multicultural community that features Hispanic Americans, the nation's largest minority group, Miami is also a sports, fashion, and entertainment breeding ground, and it is the ideal destination to host Board Up. "Board Up is synonymous with what Miami needs as an event," notes Strauss. "It incorporates the fun that Miami is known for with its most abundant component: Water. "The contest has always been held in Miami," he continues. "Miami is an event town, and we just thought it deserved another great event. It also serves as the gateway to Latin America, and nearly half of our wakeboarders travel from Latin America to compete. Miami makes it accessible for the sport to grow as it is easy for the extremely advanced pros to travel from within the United States to Miami, while allowing several rising stars from Latin America to come and gain ground on the more skilled Americans." While entertainment and athletics are the main themes, Board Up and make it unique in nature, Board Up donates a portion of proceeds to Helping Others Swim (H2Os), a non-profit organization founded to provide aquatic opportunities to underprivileged children and adults. H2O's mission is to eradicate drowning in the South Florida community, promote an active and healthful lifestyle through aquatics, and offer the potential for career-enhancing opportunities. "Board Up is not just a wakeboarding event—it is a festival," stresses Strauss. "Most wakeboarding events have spectators that just come to the water to watch wakeboarding. We deliver much more." All athletes must register at the Miami Rowing Club on April 9 at the training day to receive participant packs, free gear, and event briefing. Training will be $20 per rider and is provided on a first-come, first-serve basis. Board Up is set to take place April 23-25 at Miami's Marine Stadium Basin, 3601 Rickenbacker Causeway, Miami. To register for the competition or for more information, visit ML

Articles in this issue

Links on this page

Archives of this issue

view archives of Miami Living Magazine - Gloria & Emilio Estefan