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John Russo snaps a photo and it instantly becomes a piece of art --whether it be an advertisement for a top brand like Gucci, Lacoste, Dolce & Gabbana or a glamorous fashion story starring Chrissy Teigen. You've likely seen his work at one time or another as he has photographed the most well-known names in entertainment and sports -- Leonardo DiCaprio, Brad Pitt, Jennifer Lopez, The Rock, Tom Brady-- for a number of magazines, including Vanity Fair, Vogue, Rolling Stone GQ, and Esquire. The California-based photographer is a passionate tennis player, an entrepreneur with several business ventures and projects underway, and is a frequent fixture on the covers and pages of magazines as well as at notable events around town. His tenacity and talent have brought him great success over the years, but what I admire most about John is his kind heart. Three years ago, I reached out to John via email for a favor. I was a stranger to him, yet his response to me was fraught with the kindness and respect a lesser man would reserve solely for the people he deems a VIP. It was then that I discovered what a truly beautiful and caring person he is, which is why it's no surprise that he is releasing a book that highlights people making a positive difference in the world. John is a man who not only inspires others with his work and his new book, 100 Making a Difference, but by also leading by example. Publisher Quinton Van Der Burgh