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How did your collaboration with Baldwin's Hardware come about? EV: I was doing a project in Wynwood during Art Basel. We were designing this loft space and needed a hardware line to collaborate with us for door hardware and started talking with Baldwin. They were looking for a designer to do a collection with and wanted to get into the high-end design world... We started talking and they asked me, "What would you do for us?" When I gave them my feedback, their head of marketing was like, "Wow! You're saying everything that our focus groups have been saying." They've been absolutely amazing to work with! For that line, I really wanted to design something that I knew I could provide my clients. Something that I could put into a modern house and warm it up, and put into a traditional house to modernize it. The design had to be very flexible and fit perfectly into oth environments. There's such a range of architectural styles from the traditional influence, the Mediterranean, the modern influence. How did you come up with the concept and application for StyleRow? EV: I knew I wanted to do something in the tech space but wasn't quite sure what that would be. For about the last eight years, I've been mulling over different concepts. Then about a year and a half ago, I was just fed up with how hard it is to do the back-office work as an interior designer these days and tried to cobble together different technologies to make our work flow a little easier. I started trying all of the best software solutions for designers out there, and they were all just very lacking... We are developing really powerful workflow tools for interior designers in the beginning of the design process as they start pulling together their design ideas, doing a budget for their cli-ent, doing a beautiful presentation for the client. I wanted to cut down the manual entry around put-ting products into my invoicing software, that's where our marketplace was born… All of the big design firms, furniture brands, and showrooms are signing up and it's pretty awesome. You've designed everywhere from Los Angeles and New York to Las Vegas and Cabo, have you ever designed for a client in Miami? EV: I've done many projects there. I'm there five to six times a year now for my furniture line. I work with a lot of interior designers in the Miami area. Our furniture is in J Nelson, a showroom in Hollywood at the design center there. What is the most unique project that you've ever worked on? EV: I did an oceanfront villa in Mexico. That certainly had its challenges. Working outside of the country and shipping products there and dealing with a contractor very far away. I also developed a very large modern estate in Sunset Plaza Drive in L.A. That was a three-year project. We found the land, brought in investors, built the home. It was a very exciting and unique project. Early in your career you worked with former supermodel and lifestyle guru, Susie Coelho, assisting in a number of projects, including two best-selling books, Everyday Styling and Styling for Entertaining, tell us about your experience. EV: I worked for Susie for six years. She's a very dynamic woman and really great at PR and marketing. When I started working with her, she had just reinvented herself as a lifestyle expert —when Martha Stewart exploded on the scene and HGTV was just taking over the world. And so, I helped her with those two books on home decor and style and were doing regular episodes on The Today Show and Oprah. There was a lot of media-based design, makeovers, and entertaining seg-ments. I was doing everything from negotiating contracts, to helping her style segments and life tips, and produce the books. We were designing bed, bath, and table products, so it was a great experience! Are there any other projects we should keep an eye out for? EV: I'm doing a line with Fine Art Lamps, also based out in Miami. They do all hand-blown glass and beautiful art fixtures. We will be launching that in the spring. ML For more, visit https://www.erinnv.com