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Issue link: https://digital.miamilivingmagazine.com/i/1419443
“It isn’t a revisionist attempt to rummage through the past: if anything, mine is a ‘reverse’ revisionism of the House’s history, stitched back together by a piercing note, a melody, a refrain. Also because, if I were to depict Gucci, for me it would be an eternal teenager who hangs out at places where music is heard and played”, continues Alessandro Michele. A century-long heritage prompts reflection on the staying power of the brand and, through a contemporary lens, how profusely it contributed to the vocabulary of pop culture. A key theme within the Gucci 100 collection takes its cue from a number of songs that mention the brand. A selection of lyrics from these songs adorns ready-to-wear and accessories, at times together with the Gucci 100 logo, designed for the occasion, in a side-by-side tribute to past and present. By ML Staff. Images courtesy of Gucci