Miami Living Magazine

Paris Hilton

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You have some impressive sponsors, including Clinique, Olay, Macy's, Jared Jewelry and others. How did you land your first corporate sponsor, and what do you think it was about your brand that attracted them to you? ET: My very first sponsorship was just a gifted product that came from a clothing line in the UK. There are so many platforms for social media influencers and bloggers that connect influencers with compatible brands. The brand wants to make sure you will be a good representative for their product. I have gotten my sponsorships either directly or through one of these influencer platforms. What brands tell me they like about my images are my use of bright colors and the places I've traveled. They like the idea of their brand being associated with these beautiful and exotic locations. They will ask me where I am going next and choose for me to promote their product or service against the backdrop of that specific locale. In addition to your strong social media presence, you are a successful orthodontist, which you also incorporate into your blog and your social media posts. How do you see the two working together? ET: Different days of the week are being dedicated to one or the other. At one point, the dental or orthodontic part of the blog might become bigger. People go through different life stages, so when you are thinking of expanding your family and having kids, the orthodontics part might take over a bit more as my traveling slows down for some periods of time. You have traveled to so many places around the globe. What destination has been your favorite, and why? ET: I really love Hawaii. It's one of my favorite destinations, and it is so easy to get from one island to the other. Each island has a different vibe, and the nature is so beautiful and unbelievable. Maui is more calming and relaxing. Oahu is more populated. If you are looking for more buzz and excitement, you can always jump over to Honolulu and Oahu. The best part is you're not leaving the states, so it's the same currency, same phone network. It's exotic and convenient at the same time. People can now shop your lifestyle at your blog, Bubbly Moments. How do you choose what kinds of products to promote to your readers and followers? ET: I need to believe in the product. I will usually use something for at least a few weeks before giving any recommendation. Now that summer is coming, I am focused on summer content: outfits, accessories, floaties. I love a good pool floaty! I am always looking for fun things to promote. And I do promote things that I personally love and use myself. For example, right now I am obsessed with my Amazon firestick, so I was just sharing that in my IG story. So much of it is completely organic and me sharing what I am loving at that moment. ML Follow Emilia's "Bubbly" adventures at her blog, and follow her on Instagram: @Bubbly.Moments.

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