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Issue link: https://digital.miamilivingmagazine.com/i/1536635
The launch is headlined by a campaign featuring iconic supermodel Niki Taylor and her daughter Ciel Taylor Lamar, emphasizing the importance of sun safety across generations. Also joining the campaign is Dayanara Torres, actress, TV host, and former Miss Universe, who shares her personal battle with melanoma to raise awareness about skin cancer prevention. “In creating the Coolibar Mott50 Edition, we wanted to combine innovative sun protection with designs that empower confidence,” said Luis Toro, Senior Director of Marketing at Coolibar. Key Features of the Collection: • Minimalist Design: Clean lines and timeless silhouettes for everyday elegance. • Premium Craftsmanship: Luxurious materials with detailed finishes. • Versatile Wearability: Suitable for travel, leisure, and formal events. • UV Protection: All garments feature Coolibar’s signature UPF 50+ fabric technology.