Miami Living Magazine features the best Miami has to offer. Click on any magazine below and enjoy. You can download our free app on iTunes. Ideal for iPad and iPhone users.
Issue link: https://digital.miamilivingmagazine.com/i/1530613
Design (Eco) System” which has the aim to share data and interpretations, available to all the city residents, to discuss the strategies that must guide the future with greater awareness, starting today. Salone del Mobile.Milano generates value for the competitiveness of the national production and cultural system, and an impact, which goes beyond the induced activities of 275 million euros. The Report (the results of 37 data holders, 86 sources, 10 Working Groups with 130 stakeholders, 530 field observations) is essentially a tool created to be made available to all the city decision makers with whom we want to reflect and act jointly to better inform tomorrow.” Abras: Specialized exhibitions like Euroluce and EuroCucina bring unique diversity to the fair. What new experiences or innovations can we expect at Salone in the coming years? Porro: You will discover it! We are always working on new ideas. As you know, we started a new path with Supersalone in 2021 opening with the accent on design transversality, prospects for the future and green commitment. In 2023 we proposed a new layout for Euroluce, while last year EuroCucina and FTK, Technology For the Kitchen, the event dedicated to built-in appliances and cooker hoods were integrated for the first time. Abras: Salone del Mobile.Milano has a cultural mission beyond business. How do you balance creativity and innovation with commercial goals? Porro: Business and culture is the formula that Salone del Mobile.Milano has developed over the years, combining its commercial offerings with culturally driven initiatives of strong visual impact and high-quality value. This formula has proven to be an absolute success for all those who have experienced and continue to play a leading role in the world of design. Salone is a cultural laboratory that attracts international creative talents and appeals to a broad audience. This too is the Salone del Mobile.Milano, which uses cross-disciplinary and emotional connections to narrate and explore its world with an innovative perspective. Abras: As the first woman President of Salone del Mobile.Milano, how has your leadership shaped the fair? What advice would you give to women aiming for leadership in design? Porro: For me, the question of being a woman in an industrial or design environment does not even arise. I do not think I have shaped the fair in a specific way because I’m a woman but just because I am what I am. I’m honored and I feel the responsibility for this role, but I ’ve never felt it as a male or female prerogative. Anyway, I’m happy to have broken a routine and represented innovation and inclusiveness. My suggestion to a young woman? I would say to think to be a person, a worker, and entrepreneur and to believe in what you do and never stop dreaming. Abras: Finally, how do you balance work and personal life? What hobbies or passions inspire you? Porro: I try to do my best even if it is not easy sometime with three kids! I am an active and curious person, I like to try new experiences, meet new people, try new dishes, visit new museums, but at the same time I’m a bit introspective, I love immerse myself in a book, a music or in the nature. I adore to spend time in the mountains with my 3 kids! By ML Staff. Photos courtesy Salone del Mobile.Milano. Photography by Guido Stazzoni