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“Virtual” skincare mentoring and coaching with many of her friends and family members who lived too far from Chicago for in-person treatments, but who still wanted to leverage her expertise. At the end of 2020, she started using her friends and family members to beta test a new concept that was completely unique to the industry - dare I say revolutionary. “Virtual esthetics has never really been a thing - mainly because you need to see and touch the skin for treatments. It’s mostly an in-person kind of industry. But with the pandemic and people being more hesitant to leave the house, I saw an opportunity to create a solution that not only helped people feel safe, but also gave them the same, if not better, results with their skin goals.” Plus, Trampetti told us that soon after she started making her program available to clients, she started to see faster, better and more long-term results than she ever did in the spa setting. Trampetti explained to us that, when she owned her spa, many of her clients would come in diligently for their monthly or quarterly treatments, but it was rare for any of them to heed her advice on homecare and consistency. “There was no control over long-term results,” she said. “My clients would spend an hour with me and I wouldn’t talk to them or see them for another four to six weeks. Many clients were also hesitant to purchase my homecare recommendations since they had already spent so much on the treatment itself. But what many people don’t understand is that properly prescribed homecare is more important than any amazing one-off treatment. The practices we do day-in, day-out are what truly matters.” And because the virtual program also gives her clients much